Should Apple bet for a flat fee to read books in iBooks?
Ramble on whether Apple should or should not include a flat-rate model of iBooks in its catalog; a monthly subscription to access streaming as all the books available in their store ebooks.
Pros: a fashion model
The streaming is fashionable. But it is not solely a fashion to use, and is supported services that have achieved a huge amount of users and billions of dollars. I’m talking about services like Spotify, Netflix or iTunes Radio own;
Millions of users prefer this model over traditional shoppingoffering different type of audiovisual material (movies, series, music) in subscription format: pay a monthly fee in exchange for access all the possible content. Is the only limit? our own time.
A flat rate for iBooks follow the same basis Kindle Unlimited, offering the entire catalog (or at least a substantial part thereof) continuously for only 9,99 €. Obviously catalogs Amazon and Apple are extremely different in terms of numbers, but this kind of offers have a runaway success and more than likely that most of the readers on iPad or iPad mini adentrarían without hesitation to pay the subscription.Avid readers who are more than enough of electronic books at the same price that we can find in bookstores, lacking total sense. And, if most of the books cost 10 € or more in iBooks, why not pay less for access to all?
Cons: not the same reading to see or hear
Before this question can only find an answer, I have already mentioned: our time. reading habits are different, because we find people that only read on the subway or the toilet, people who read several books at the same time (which requires a special gift …) or read only at certain times of year.
might never reach payback subscriptionthen no sense to pay for access to a catalog virtually endless if we just read a book or less per month.
Reading a book requires more effort to listen to music on Spotify or watching a series on Netflix. In these two cases, the monthly subscription has much sense as consume content for a higher value than buying it would cost us one by one. But reading a book is more time consuming and may never reach a balance between flat rate and iBooks individual purchase.
Anyway, most likely it is that Apple have already researched and endlessly digressed on this flat-rate model.Even before reaching the world of iBooks, Apple can you replicate the Netflix model with its audiovisual catalog or strengthen their strategy with iTunes Radio that has not yet gotten off the ground.